F A Q

To change your notification settings in the Slack desktop app,

1. Go to your channel

2. Click the three dots at the top right corner

3. Click Edit Notifications

4. Edit your notifications as desired.

Monday - Friday we will go into your LinkedIn inbox and reply to all of the messages that come from our LinkedIn campaign.

We do this by going through all of the messages that are "unread." So please, if you open any messages and wish for us to reply, please mark it back as "unread" before leaving the chat.

If a prospect shows interest (see Module 2 in the Lead Conversion Training for how a lead is defined), we will take them to the next step. This is normally a Strategy Call with you.

To ensure things go smoothly and we know how to use your "voice" when appointment setting, it is crucial that you fill out a Library of responses. If you have not gotten the template from me yet please ask. :) At this time, we do not follow-up with prospects who do not end up booking the call. (However, a solution for this is in the works.)

Simply put, a lead is someone who shows interest in your offer.

This can be in response to your direct messaging, your LinkedIn profile copy, or something else!

They may say something like, "I'm interested." or "How do I learn more?" or "Yes." There are many variations, but what it boils down to is they are interested in your product or service.

Nexus Clients: We currently offer Lead Nurturing! Once per week, we will circle back with leads who did not book a call with you.

Nexus Lite Clients: If you want to follow-up with leads, I suggest checking out your weekly Hubspot export. This will give you an up-to-date list of all of your leads.

You can then use that list to check on past leads, see where the conversation left off on LinkedIn, you can send them a gentle nudge if needed.

No. Since we cannot tell who are personal requests or someone you wouldn't want to accept, we will not be accepting/declining incoming connection requests in your LinkedIn account.

Unless you are already inundated with sales calls and can't possibly handle any more, I don't recommend a questionnaire.

The reason is that it will deter people from booking the call. This is good for when you have too much business, and want to really weed everyone out except the topmost ideal candidate that you want to work with. But for right now, I'd say making it simple & easy to book the call is key!

Remember, adding ANY complexity will lower conversions. This is because the brain runs away from complexity, confusion, and choices.

If they're 5 minutes late, send them an email or LinkedIn message asking them if they got the Zoom link or ask if you have the right number, etc.. (Because their might be a technical issue.) And let them know in a friendly way that you can wait for 10 minutes tops.

Then, if they still don't show up after another 10 minutes, send them another email or message kindly inviting them to reschedule. Because sometimes stuff happens! Something might have come up, or maybe their week got really hectic and it totally slipped their minds. So give them one more chance. :)

If they reschedule and miss the call a second time, it's probably time to leave them alone until they are really ready to have a chat with you.

It's common to feel this way when you are not used to direct outreach. It took me a while to get used to as well in the beginning.

If you're having these thoughts, know that it is because you have created a view in your mind of how selling "should" be done. There is a good chance that in the past and/or present you have rejected people who are using certain outreach methods. And now due to that, you are afraid of facing the same rejection. (Everything we do ends up being reflected back at us, like this.)

I on the other hand, think of it in a totally different way - I don't like beating around the bush. I appreciate when someone gets to the point quickly, rather than wasting my time with small talk just to eventually sell to me anyway. If I want what someone has to offer, I will get on the call with them. If I don't want what they have to offer, then I say no thanks and we can both move on with our lives!

I have shifted my thinking to stop worrying about making people mad, and instead focus on finding the people who want/need my services. And you can do the same. :)

Think of it this way: If someone has a problem, let's say they're sick with cancer, and you have the cure.... do you think they care whether you got to know them and made small talk first? NO, they want the cure and they want to talk about how to get it.

This doesn't mean we are being pushy or sleazy. As always, we want to come from a place of service. By making it about closing leads, you will not close leads. (As you know from the triaining.) By focusing on helping people, you will close leads.

But helping people can come in different ways. You don't need to offer free value first. You can just dive straight into talking about your service and seeing if it's the right fit. Your service IS the value, and as long as you're coming from that place of providing value deep down in your heart, your prospects will sense it, and you'll close leads.

Final note: I have tested multiple approaches. My very direct yet friendly approach by far gets the best results. The "value first" or "relationship first" approach does not get as many leads, I can tell you that for certain!

I hope this helps and I challenge you to change your perspective on direct outreach. Now, let's get started, begin testing, and see the numbers for ourselves! (The numbers don't lie. ;) )

If the prospect has alread replied, you need not do anything. Prospects get taken out of the sequence if they respond at any point.

If the prospect has not replied and you want to avoid sending any more messages to them, send us a message on slack and we'll see if we can blacklist them on our end.

If a prospect replies at any point, they will get taken out of my software and will not get an automatic message sent to them.

However, I may send one manually if needed.

If they reply to the Invite, they get taken out of the sequence. (Meaning they won't receive any automated messages.)

However, if it's appropriate, I will actually send out the 2md message for you, so you don't miss out on any leads.

If it doesn't seem appropriate then I won't send it.

If you're getting no-shows to your booked calls, here are a few tips that can help minimize this.

1. If you're using a calendar booking tool, I suggest turning on Calendar Invites (as they are called in Calendly). This option will add your appointment to your prospect's calendar, so they will be much less likely to miss the call.

In Calendly, this option can be added by clicking the Settings cog next to the event, click Edit, click Notifications and Cancellation Policy, and make sure Calendar Invites is selected. It will look like this:

2. I also suggest setting a limit for how far out into the future a lead can book a call with you. If they book too far out, they are likely to forget about the call. I recommend limiting booking slots to 2-weeks out max.

3. Remember, things happen! If someone does not show up to your scheduled call, send them a message or email reminder. Kindly let them know you had a call scheduled, and show them where they can easily reschedule.

We'll send you a live Leads List via Slack.

I recommend Stripe, they have their own card processing portal.